‘Pregnant’ Men Star In German Beer Ads To Show What Real Beer Drinkers Look Like

We all know copious amounts of beer isn’t the key to a healthy diet and lifestyle but these guys chosen to star in a new Bergedorfer Bier ad are just what advertising firm Jung von Matt believe to be the target market.

Cradling their beer bellies like expectant mothers, the company’s slogan ‘brewed with love’ truly comes alive in these tender shots.

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